Privacy Policy

Effective date: March 2, 2026

1. Information We Collect

Account information: When you create an account, we collect your name, email address, and password. If you sign up with Google, we receive your name and email from Google.

Journal content: We store the journal entries, photos, and videos you create in Memaday. This content belongs to you.

Automatic data: We collect basic device and usage information through Firebase Analytics, including device type, operating system, app interactions, and crash reports. This helps us improve the service.

Payment information: If you subscribe to a paid plan, payment is processed by Stripe. We do not store your full credit card number — Stripe handles this securely on our behalf.

2. How We Use Your Information

We use your information to:

• Provide and operate the Memaday service
• Store and sync your journal entries, photos, and videos
• Authenticate your identity and secure your account
• Process payments for paid features
• Send important service communications (e.g., security alerts, account changes)
• Improve and maintain the service through aggregated, anonymized analytics

3. Information Sharing

We do not sell, rent, or share your personal information with third parties for their marketing purposes. We may share limited data in these circumstances:

• Service providers: We use Firebase (Google Cloud) for hosting, authentication, and data storage, and Stripe for payment processing. These providers access only the data necessary to perform their services.
• Legal obligations: We may disclose information if required by law, subpoena, or legal process.
• Safety: We may share information to protect the rights, safety, or property of Memaday, our users, or the public.

4. Data Storage and Security

Your data is stored on Firebase (Google Cloud) infrastructure. All data is encrypted in transit using TLS. We take the following additional measures to protect your privacy:

• EXIF metadata (including GPS location) is automatically stripped from photos you upload
• Access to your household's data is restricted to authenticated members of your household
• Firestore security rules enforce data isolation between households

5. Children's Information

Memaday is designed for parents and adults aged 18 and older. We do not knowingly collect information from children under 13. Content about children (journal entries, photos, videos) is created and controlled entirely by the parent or guardian who owns the account.

6. Cookies and Similar Technologies

Memaday uses cookies and local storage for:

• Session management and authentication
• Firebase Analytics (anonymized usage data)
• Offline data storage (IndexedDB) so the app works without an internet connection

We do not use advertising cookies or third-party tracking.

7. Your Rights

You have the right to:

• Access your personal data at any time through the app
• Correct your account information through account settings
• Delete your account and all associated data by contacting us
• Export your journal entries and media

To exercise these rights, contact us at privacy@memaday.com.

8. Data Retention

We retain your data for as long as your account is active. If you delete your account, we will delete your personal data and journal content within 30 days. Some anonymized, aggregated data may be retained for analytics purposes.

9. Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you by email or through an in-app notification. Your continued use of Memaday after changes take effect constitutes acceptance of the updated policy.

10. Contact Us

If you have questions about this Privacy Policy or your data, contact us at:

privacy@memaday.com